When apartment landlords have empty units, they lure prospective tenants with cheaper rents and free perks.
Office landlords haven’t historically offered such grand concessions to fill vacant square footage — until now.
The New York City real-estate developer Rubenstein Partners is willing to offer a nearly 50% discount on rent and more flexible terms than a typical lease — all to convince tech and media companies that opening an office in Brooklyn will compel their employees to return to work in person.
Photo: twentyfivekent