New quick-commerce grocery delivery companies sweeping New York City have several things in common: they’re all app-based, their couriers primarily travel on electric bicycles and scooters, and their goal is to get customers their groceries within 20 minutes.
The speed of delivery is the backbone of their business model, and they accomplish it with “dark stores,” micro-warehouses stocked goods and groceries and placed in their target neighborhoods. Each dark store serves about one square mile, on average — about an eight-minute ride from the warehouse to the edge of the delivery zone.
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